Erika Dafoe Designs

Sending all the best weekend vibes your way

Another one of my favourite branding glow ups!! Sorry in advance for the cheesy post ahead @mariastinytales contacted me 6 months ago (crazy to believe it’s been that long)!! The original hope was to revamp her social account so that it would look more cohesive and professional - but what we’ve done together is so much more than that and is a complete testament of how many amazing business ideas Maria has.... We have been on such a journey for the last six months, starting with completely rebranding her business with a new logo, new website design, and social content creation. From there we’ve been working on stationery, new products (like the adorable flash cards now available!!) and package branding for her products. The list truly goes on... The branding is now bright, colourful and playful - it truly encompasses not only Maria’s business but her as a person (she truly is one of the most bright, positive and kind humans I’ve ever met) It has been incredible to see her business grow (we have tripled her following on IG!!) and I can’t wait to see what else we can do together in the future

I mean, how can you not smile when you see this cute little Chickadee brand mascot! Also how freakin’ fun and inviting does the store look!? It was pretty amazing to see my store front design go from a mock-up on a page to real life. So thankful for Lisa at @chickadeekidscompany who trusted me with this project, it was definitely a fun one!

Quick tip! If you hold a margarita in one hand and a taco in the other you won’t touch your face #cincodemayo #tacotuesday #happywords #bethesunshine #wordsofwisdom #illustrator #womenempowerment #womeninbusiness #womeningraphicdesign #womeninbiz #quoteoftheday #design #babeswhohustle #graphicdesigner #empowerothers #smallbusiness #smallbusinessowner #smallbusinesslife #mycreativebiz #mycreativelife

While custom illustrations and branding is my specialty, I love packaging it all together with a pretty bow by adding in a new website tailored to what your business needs This Shopify site was built for @tinytalesstorytime as a way to not only share the amazing things she does for parents and their littles through events and early childhood education, but also as a way to sell the most adorable sensory kits - all in one convenient location #websitedesign #websitelaunch #branding #illustration #illustrator #designer #rebranding #collaborationovercompetition #womeninbusiness #womeningraphicdesign #femalentrepreneur #bossbabe