Flourish Design & Merchandising

Are you participating in Black Friday or Cyber Monday sales this year? Mailchimp has rounded up some quick tips to help you succeed.

Well, followers, thanks for sticking with us! Our Instagram has been sorely neglected, but we’ll try and keep up better! The tree is up for another holiday season at @buffwaxspot! #yegholidays #display #visualmerchandising

Another great find from our friends over at AlphaProofing: Are you making the best of Instagram for your retail business this year? They have added a new feature perfect for our retail friends: clickable shopping in your stories!... Between shoppable posts and shoppable stories, Instagram is a mecca for brick & mortar retail shops in online marketing while enhancing your store's appeal.

A great find by our friends over at AlphaProofing! How to unlock the power of testimonials for your retail business. .... . . . #yeglocal #shoplocal #yeg #retailmarketing #retailstore #visualdesign #visualmerchandising See more

Does free shipping help drive sales to your online store? >> https://www.shipstation.com//use-free-shipping-drive-sales/ << There are many ways to make free shipping work for your small retail business.... Using free shipping as a reward for your list is one of the best ways to put this tactic to work for you: "Reward loyal list members with free shipping, news of new products and other offers."

Pinterest is a great way to extend the reach of your local shop in a unique, non-traditional way: by embracing today's technology and social platforms. Most retailers are already on Facebook, maybe even Twitter, and should probably be on Instagram. Have you given thought to Pinterest? Depending on your target audience, Pinterest may be a secret avenue waiting to be discovered.... >> https://www.shopify.ca/blog/get-more-followers-on-pinterest <<

Knowing your target customer inside out will help tremendously when creating effective visual merchandising and product displays. . . .... . . #retailtips #visualmerchandising #visualdesign #productdisplays #shoplocal #yeglocal See more

Looking for a little inspiration to display jewellery in your retail shop? We just happen to have a Pinterest board dedicated to jewellery displays to give you some creative ideas. >> https://www.pinterest.ca/flourishdesignm/jewellery-displays <<... We'd love to see how you display your jewellery selection too ... post your photos in the comments below. . . . . . #shoplocal #yeglocal #weddingseason #shopyeg #retailstore #visualdesign #visualmerchandising

An oft-overlooked component to visual design and merchandising is your store's lighting. Although this article is tailored to a bridal boutique, they offer a nice breakdown when considering how lighting can affect your store's foot traffic as well as entice sales. .... . . . . #shoplocal #yeglocal #shopyeg #retailstore #storelighting #visualdesign #visualmerchandising #retailsales #maximizesales #weddingseason #bridalboutique See more

#FlourishTip Add some pizzazz to your checkout counter. Invite shoppers to grab little last-minute bits while they're chatting with your staff during their purchase.... Keep the checkout counter clean, simple, and inviting. . . . . . #shoplocal #yeglocal #visualdesign #visualmerchandising #shopyeg #smallbusiness #retailstore

#FlourishTIp Use the vertical space in your store to deliver a brand message, using: + graphics... + props + merchandise displays. Your merchandise displays should reflect what's available nearby. . . . . #yeglocal #smallbusiness #visualdesign #visualmerchandising #shoplocal #shopyeg

Has your store's foot traffic remained consistent, but your sales have started to flounder? We'd love to help give your store a fresh look and help your customers find all your gems. Give us a call to book your store's consultation.... We can take a look at your store's layout, review your window displays, help you maximize your customer's attention. Spring is the perfect time to have fresh eyes to give your store a new advantage before summer hours are introduced. Let's chat. We're here to help you increase your foot traffic and maximize your profits. . . . . . #shoplocal #yeglocal #shopyeg #retailsales #visualdesign #visualmerchandising #consultation #maximizesales #weddingseason

Takeaways from Bridal Boutique Lewisville's success using technology to increase engagement with their brides while helping them find their perfect bridal gown. 1 Using social media for valuable insight about your customers. 2 Make your business transactions mobile.... 3 Help your customers advocate for you on social media. Read how they put it all together here: https://www.entrepreneur.com/article/244292 . . . . . #shoplocal #retailstore #shopyeg #yeglocal #visualmerchandising #customerexperience #socialmedia #FlourishTip

#Weddingseason is upon us! Here's some bridal shop window display inspiration. Lovely Bridal Shop... Tribeca, NY https://www.pinterest.ca/pin/564146290816006023/

#FlourishTip Aisles should always have enough room to allow people to pass comfortably. The last thing you want is for a customer to feel crowded or claustrophobic.... Try to ensure at least 3ft of space in aisle areas. Customers need room for strollers, wheelchairs, walkers, bags, packages, and to pass one another! If you can spare more than 3ft, go for it! If you absolutely must, 2.5ft is the absolute bare minimum. . . . . #shoplocal #retailstore #visualdesign #visualmerchandising #yeglocal #smallbusiness . . . Photo Credit: @auntmasako, Pixabay

Imagine getting to spend the day with Sir Richard Branson. To elevate your brand, your business, great customer service is the key, according to the renowned billionaire who converses with his employees and customers regularly.

Hooray for a beautiful Spring weekend ahead!

Where do you prefer to shop? . . . .... #shoplocal #independentretailers #yeglocal

A few years ago, our Flourish Tip delivered some ideas to increase your sales during the oft-difficult summer season. We'd love to hear some of your ideas to help local #YEG retailers increase their summer foot traffic. .... . . . #shopYEG #independentretailers #shoplocal #retailtips See more

Who here's on Pinterest?! We'd love for you to follow us & find inspiration for your store's visual merchandising. You'll find us here: https://www.pinterest.ca/flourishdesignm/... Don't forget to let us know where we can find you on Pinterest too!

This is a cute blog post on window displays by a store traffic company. While not an endorsement of the company or their product, I really enjoyed the post and its illustrations! .... . . . #windowdisplays #visualmerchandising #independentretailers See more

We feel ya, Harvey Nichols. Edmonton has yet to receive the memo Spring has already arrived. Spring's coming! We have to believe ... ... until then ... ... We love the fresh, coordinated merchandising Harvey Nichols did for their 2015 summer season. Have you started planning your summer season store refresh? Don't get lost in the details. Give us a ring we'll come out & give you a hand. . . . . . . #summerseason #merchandising #shoplocal #independentretailers