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NEW PODCAST: Struggling to get your product pricing model right? https://bit.ly/3sEaF5S Ajit Ghuman tells how he‘s led enterprise teams to pricing successand how you can do it tooin just 30 days! #priceitright #productlaunch #pricingstrategy #productmanagement

NEW PODCAST: Getting ready to launch a product? https://bit.ly/3qYCkh5 Étienne Garbugli (Author of Lean B2B and Solving Product) shares fantastic insights and strategies for building your 10x product and making sure the market needs it! #productmarketing #productmanagement #productmanager #podcast #productdevelopment #saas

Thinking about registering a patent? https://bit.ly/2KiUWHV Some, like Elon Musk, believe patents slow down innovation, and without question the cost of registering and maintaining (never mind defending) a patent can be highespecially for a cash-strapped startup. But consider the potential benefits, from warding off copycats to attracting investors and generating royalty revenue. IP Strategist Trevor Prentice joins me as a repeat guest to share tons of valuable insights to help guide your to-patent-or-not decision. Get ready to take notes!

Enjoy the PK podcast? Head over to https://bit.ly/31dx9Pg and follow the simple instructions to leave us a review. It makes a world of difference helping people find us! #podcasts #digitalmarketing #marketing #gotomarketstrategy #productlaunches #productmarketingmanager #productmarketing #productmanagement

Do you find product positioning hard? It's always been a nebulous science, until April Dunford wrote Obviously Awesome, the definitive, 10-step guide for product marketers, tech startup execs and entrepreneurs. We're delighted to bring you The Positioning Lady from April Dunford Consulting in the latest episode of Product: Knowledge. You're gonna love it! https://bit.ly/3jXYBYH #productpositioning #productmarketfit #gotomarket #obviouslyawesome #saas #productowner

What if your customer’s brain had a secret Buy Button in it? This episode of Product: Knowledge features a guest who says it does. Neuromarketer and author Patrick Renvoisé of SalesBrain tells you how to crack the Persuasion Code. https://bit.ly/33BC6S9 #neuromarketing #sales #brainscience #gotomarket #productlaunch

Product marketers and anyone trying to break into a larger market now, you need to listen to this podcast episode! https://bit.ly/2CGDee4 Michael Eckhardt, Managing Director of the Chasm Institute, shares his 5 Best Practices for Launching New Products in Tough Economic Times. He's a magnificent speaker and a brilliant mind, which is why he is sought out by the greatest product names on earth. Michael also tells you how to get your hands on sample chapters to "Crossing the C...hasm 3.0." It's one of our most info-packed episodes yet. Let me know your thoughts please! #podcast #productlaunches #gotomarket #productmanagement #productmarketing # See more

These are terrifying times for everyone. How, and when, do we move forward? What about those plans for the product you’ve been preparing to launch? Everything must change, but it is possible to succeedeven thrive. Here are 5 necessary changes brands that thrive will surely make: https://bit.ly/2UBiPvK #productmarketing #gotomarket #strategy #covid19 #recovery

So why YOUR product? Can you answer the most important selling question in 7 words or less? In the new Product: Knowledge episode we talk to Ian Chamandy, co-author with Ken Aber of "Why Should I Choose You?" about how the principles of their game-changing book apply to a product brand. https://bit.ly/2UjjTWa #productmarketing #gotomarket #productmarketfit #inbusiness #podcast