Tenato Strategy
1229A- 9 Avenue SE T2G 0S9 Calgary, AB, Canada

In a recent report by RBC that looked at 20 industries covering 1.2 million small businesses, they identify this pandemic as the first economic crisis of the mobile era. While some businesses were able to quickly pivot their products and services to an online platform, an alarming percentage of Canadian small businesses continue to struggle with this transition. Accommodation and food services; arts and entertainment; non-essential retail; mining and oil & gas services; commercial real estate leasing were all categorized as particularly vulnerable. Read the full report for their suggestions on how to help small businesses recover, which range from a national virtual Main Street program to a global program to boost exports of Canadian goods: https://thoughtleadership.rbc.com/five-ways-to-help-small-/ #MarketingStrategy

START a free LIVE ENTERTAINMENT SERIES in your community! We did it in Lake Bonavista, and you can too! Each Sunday afternoon in Bonavista, we coordinate over 20 different community-based acts and activities: teenage bands, art exhibitions, obstacle courses/games, young singers, gymnasts, a classic car show, food trucks and much more. Community members can walk or bicycle around the neighbourhood and find all the talent and fun, and get to know the neighbours better, all whi...le keeping the spectators flowing past to avoid pooling of large crowds. How? By rallying the talent that already exists in the community! Basically, it's two steps; 1) getting participants, and 2) posting a map of where all the fun is taking place! If your community already has a decent-sized Facebook Community page, it's very easy. We've also put together a How-To Kit (waivers, online registration, etc) that you can use. Simply REPLY HERE and we'll send it to you. We might even send a performer or two your way to help you promote your first Stompede..... :). After that, it'll be ALL YOUR TALENT! (Budget about $25/event...all volunteer!) www.communitystompede.ca

CREATE A NEW LIVE ENTERTAINMENT SERIES IN YOUR COMMUNITY - STARTING IN TIME FOR STAMPEDE WEEK! Each community is full of boundless talent and fun, and we have found an amazing way to rally it! Founded and proven in Lake Bonavista as a solution to the COVID-19 cancellation of all other live entertainment, "Community Stompede" is FREE, safe, and needs only a little volunteer time and easily-affordable dollar-store supplies to make it happen. Developed on a volunteer basis... , this is something Tenato has build for FUN - and to do our part in re-building our communities stressed by the pandemic. REPLY HERE WITH YOUR EMAIL ADDRESS to request our zip folder of templates (waivers, printable signs, branding); we will gladly share everything we have, and walk you through it too. SIDE EFFECTS: Warm afternoons listening to music in the field near your house. Neighbours years finally meeting each other after decades living across the street. Adults and kids building confidence because they learned how to perform. Lonely people making new friends. A PROFOUND new sense of community spirit! IF YOU CARE ABOUT YOUR COMMUNITY AND LIKE MAKING PEOPLE HAPPY, we want to hear from you!

SEEKING VOLUNTEER ENTERTAINMENT COORDINATORS: Are you SICK of your screen, and CRAVING live local entertainment? I (Jacqueline) and my team at Tenato Strategy have put together a templated package for "COMMUNITY STOMPEDE" - a COVID-safe, community-based walking/bicycle tour of seriously local talent that we have been running weekly in our neighbourhood of Lake Bonavista for the past 5 weeks. It's FREE, FUN, and will give performance opportunities to all the emerging and hid...den talents right in your neighbourhoods - no matter where you live. Not only will you get to know all your neighbours, but they will get to know each other on a whole new level. CONTACT US with your name/email and I will send you the FREE HOW-TO-STOMPEDE package to help you. And if you decide to do it, I will support you too - and will even come to a field in your area on a warm evening and perform to promote the concept at no charge, assuming you are in Calgary or within a drivable distance! We're doing this to give back to communities everywhere, because we know people are getting sad/stressed . Commitment is about 15 - 20 hours a week and the event has virtually no other costs ($22/event in Facebook ads, maybe a little of your own mileage) except for buying some dollar store pinwheels and printing a few signs on your home printer. Learn more at www.facebook.com/communitystompede.

As businesses gradually reopen, Tourism Calgary is encouraging Calgarians and Albertans to take staycations this summer and explore attractions locally. Meanwhile, popular sites are finding adept ways to modify their operations to safely handle visitors. For instance, the Calgary Zoo has turned one-directional traffic management into an opportunity to provide a more guided and cohesive experience in the form of an outdoor "Zooventure". What #YYC attraction, restaurant or store are you most excited to visit when it reopens? For helpful updates on what's reopening in Calgary, check out visitcalgary.com/reopening.