Catalyst Marketing

Have you ever counted down the moments to launching something you truly love? Or staring at your calendar, watching as the days creep closer to that anticipated date...? I don't have those moments OFTEN enough, but when I do, I get EXCITED! This is TOTALLY one of those moments.... Meet our client Amen - this darling of a woman has become of one the most precious friends in the world. After working to launch her husband's brand @theblindcarpetcleaner last year, it was finally time to focus on her baby @resumeninjas. Thanks to the help of our Collective marketers @hops.and.vines.design @missingpiece_marketing @victoriasenges @cbrphotography we were able to design, curate, and launch her complete re-brand for Resume Ninjas. This included a photoshoot, re-branding, website design, copywriting, SEO, social strategy +++ Amen is a veteran Resume Writer + Career Coach, whose clients have rated her over 60+ times on Google. She has a track record in HR as the poster girl with a 95% hiring rate! This means that if and when you decide you need a career change, not only will she write your resume so it lands at the top of the hiring pile, but she'll coach you to land those 2nd / 3rd interviews. Please amazing right? (she's also pregnant and expecting her FIRST baby SOON! so be sure to congratulate her ).. On September 21st, she will be revealing her new website complete with her stunning branding, but in the meantime we really encourage you to subscribe to her updates at www.resumeninjas.ca or FOLLOW her on social as she trickles out the updates we designed for her!

Love what our client is doing with their incredible gifts!

Superrrrr excited to be going to INBOUND 2020, are you? If you need a PROMO code, DM ME!

By Laura Weismann: As organizations start bringing back employees into the physical workplace they will need to understand that everyone's comfort level will be a little different. Some employees won't want to discuss why they feel a certain way about Covid but the idea below (or something similar) could serve as a great visual indicator of how an employee wants to interact with others. #backtowork #culture #employeeexperience

Just a few more days until this beauty launches! This was a SUPER custom website design with hand drawn sketches of our client's industries, icons, and header images (which you can see displayed on their FB page). We also built out custom form and a ticker (eeek!)... this one's super fun!... Be sure to FOLLOW their page for updates.

Checkin in on y'all midweek? How is everyone doing? I am currently chained to my desk, making stuff happen for my amazing clients. Being home all the time has left me a little restless, but the good thing is - we have GOATS + chickens. I used to love going to a Starbucks for a few hours to get work done. Or taking a break by running to the store. ... Let's start a conversation! Comment below one thing that has brought you joy or happiness during this crazy time! See more

SAVE THIS POST ? Save this checklist and do these 5 things throughout the day. ... . - ' . . . . Social Media is meant to be social, so dont worry about your follower count or number of likes because if you communicate authentically, comment and engage with your ideal client, they will respond to you. WHY? Because the content you will be creating will speak directly to them. Happy Engaging! HASHTAG LOVE:: #socialmediatip #socialmediaservices #socialmediafacts #bossbabe #vancouverbc #socialmediamarketer #vancitybusiness #realestateagent #socialmediatips #sunshinecoastbc #vancitybuzz #vancitybusinessbabes #realtorsofinstagram #secheltbc #marketingyourself #newyorkrealestateagent #gibsonsbc #realestategirl #marketingmanagers #lifestyleentrepreneur #huffpostgram #socialmediamarketing101 #marketingconsultant #bossbabe #intentionallydesigned #instagramhighlights #socialmediamarketingtips #womeninrealestate #realestatemompreneur #marketingforrealtors

Coming SOON! A logo refresh and brand new website for Lincoln Construction Ltd - in partnership with my BB Alix from Hops & Vines. Be sure to LIKE their page and follow their super fun updates on all their unique and fabulous home builds.

Looking to live in the most exclusive beach town on the West Coast? Super excited about my clients new campaign! A $20,000k buyers incentive for the next 5 Homeowners! Visit www.silverstoneheights.com, NEW WEBSITE coming soon!!!!

Love the fact that my clients Masterplan Development is just minutes away from some world class golf courses.... and they may just be giving away some Tee Times if you register on their website.

HUGE NEWS for US Small Business Facebook announced seamless consumer shopping for Facebook pages (& also for Instagram - more widely available now). Hopefully this will come to Canada soon too!... 'Facebook Shops' are free to set up & easy to create - available to businesses who sell & ship physical goods. Facebook collects the $ from consumers, and pays the business, less their fee of course - similar to Etsy & others (not sure how much?). Anyone will be able to have online selling/ecommerce now - even without a website. And there will be live Facebook Shopping too... Facebook meets home shopping channel! Wow! https://www.facebook.com/busine//announcing-facebook-shops Maddison Proudfoot https://www.facebook.com/busin//announcing-facebook-shops

3 outta 4 aint bad

Hi, Im Jessica, and Im a people pleaser and over-achiever. Im always concerned with what other's think, and how I can serve them better. Im the CEO of yes, I can take care of that.. a sometimes impossible task.... that I've learnt all too quickly to accept that perfection isn't reality. Ive learned many things in the last few years, especially when it comes to running a business.... Clients will treat you the way you expect them too. They will take as long as you give. If youre running a deficit eventually you will run out. Be sure to take breaks, and reboot yourself. Protect your Resources - Spirituality, Energy, Money, Time. God's only given you one set of resources to pull from, so use them purposefully. Surround yourself with people who want to make an IMPACT, not for altruistic motives, but because they're fuelled up on love. Watch who is around when youre at your lows not just your highs. You'll find support when you least expect it, so don't forget to support others when you see them struggling. When someone disappoints you - pray for them, but don't try to fix them... as only God can soften hearts and lift the spirit. Its not selfish to protect your energy, business and resources, as the bible tells us to be harmless as a dove, but wise as a serpent.. so use your time wisely and efficiently. Fill your cup with lots of and remember - you are the one in control of your boundaries.

I saw this on someone's page and just had to share!

Have you heard of Jordan Bruce? Shes this amazing plant based nutritionist and we are so excited to showcase her on our feed this week! . ? Bruce's Roots Wellness @jordanbrucerhn is offering our 1:1 holistic nutrition and wellness calls over Zoom or by phone. Previously, 95% of my private practice was in person so it's very neat to educate and support clients in Los Angeles, New York and Toronto. . ... ' " " ? This is a time that we truly must live considerately, we must think of others. We must get creative and discover new ways to offer our services and connect with the community. I also think more clients are booking the 12 week program because they are spending so much time at home , they may as well work on that health problem they were putting on the back burner. . ? I have a lot of online offerings such as custom meal plans, a 10 day program for energy, plant-based recipe ebooks and 1:1 consultations. All of my offerings will help you feel your best and get to the root cause of any imbalances holistically. I am stoked to support YOU! Thanks so much for sharing with us Jordan! If youre ready to take that leap and be your healthiest self, be sure to reach out to Jordan! ' , !

So proud of this collaboration between @ederradesign on the new labels and @folkfotos on the product photography for the launch of @bccoastalcomforts new brand look and website! My client is just the most amazing lady. Having been inspired by events in her own life and watching a relative suffer with pain, decided to formulate her own pain and stress relieving salves. After sitting down with her in the initial process, I was moved by her story and her desire to help ...others overcome everything from headaches to arthritic pain and more. She makes all her own tinctures, and grows her own herbs for these products, or source locally (when they can) right on the Sunshine Coast! Right now shes hosting an AMAZING giveaway , so go to her IG feed now to enter @bccoastalcomforts.

Social Media can be super complicated. Having a solid plan, objectives, and goals are imperative if you want to jumpstart your social media strategy. If you dont know what you want, how are you supposed to achieve it?... Not to mention, you cant measure or evolve your strategies over time if you dont have strong goals to begin with. Your social media goals should align with your overall marketing efforts. Writing down your goals is paramount if you want to reach them. According to a study, youre 30% more likely to be successful if you write your goals down. In some studies that number is as high as 40%! So, why not start working on those goals now?? My clients are seeing amazing results in our consulting sessions, and I have two amazing offers that promises results: THE BACK POCKET, $149 CAD / MONTH* One 60-minute strategy call or meeting per month to talk through the areas youre struggling with. My strategic notes and your action plan for the month, bundled up and delivered after the call or meeting THE ACTION TAKER, $399 CAD / MONTH* Two 60-minute strategy calls or meetings per month to talk through the areas youre struggling with. My strategic notes and your action plan for the month, bundled up and delivered after the call or meeting. Implementation of ONE mutually agreed upon project per month based on the strategy call or meeting. Send me a DM to book a session in the next 48 hours and Ill gift you a Content Calendar template and 4 Action Prompts to use right away!

Is it just me, or are you also feeling scheduled out?! Between marriage, my older kids being home, running a business, juggling a newborn, and our 8 acre parcel - which is getting some much needed fencing, I'm honestly exhausted. I don't think I've ever reached a point in my life where I would wish for quieter + lazier days. But a beautiful colleague reminded me today, "Jessica, this is such a blessing, you have no idea! Look at how many people can't work." - thank yo...u Gwyntie! And as I look around me, I realize that this is actually the season of my life that I had prayed for years ago! Let me explain - there have been tearful nights, as I struggled to get this little studio going. Sometimes $10 remained in our bank account. I had no idea where my next client would come from, or how I was going to pay our bills. I was taking on clients based on fear, charging but a fraction of my worth. I kept asking God, "how can this be sustainable?". I kept pressing forward. Now 5.5 years later, and I can actually say - I've hit a milestone, praise the Lord! How so completely perfect His timing truly is. It just HIT me today, that I am in the midst of a pandemic, where amazing individuals are losing their businesses. Yet, it is His providence that has allowed me to be here, right now, serving others, while keeping my family afloat. Prayer WORKS friends. I've been at the very LOWEST points in my life, I could have lost it all, if not for God's grace. If He can do for you, what He has done for me, then why not give Him a try? His plans are the MASTER PLAN .

Our next GIVE BACK feature is for @gourmet.graze! Founded by two friends, who have a passion for food , hosting loved ones, and wanting to make their mark in the charcuterie grazing industry. These two souls are taking our taste buds to a whole new level! . ? ... During the Covid-19 pandemic, we have been doing our part to flatten the curve by suspending all operations. It's been quite tough for us, but we realized that the health and safety of our customers and ourselves is of most importance. We have been working through ways we can work with our prep kitchen to begin operations in a safe and socially distancing way and will begin taking limited orders on weekends only. We will also be having a beautiful small box promotion for Mother's Day! . ' " " ? We are definitely all in this together. No matter where you live, what you look like, or the language you speak , this terrible virus is impacting us all. We have to work together to spread love, kindness and cheer! . ? We've all had to change the way we live our lives day to day, and with Mother's day fast approaching, we know it's going to be another special day we will have to celebrate while social distancing. We are very excited to be able to create beautiful boxes that can add a little bit of sunshine to a mom's special day. Thanks so much for sharing with us ladies! Be sure to support @gourmet.graze by following their account, liking their posts, and giving their beautiful grazing boxes a try! ' , !

Are you pivoting?No, I dont just mean posting to social once in a while, as you hope Coronavirus will slowly fade into the sunset, I mean, are you hitting the ground and running? Is your intention to win this race, or wait for the handout and likely see your business self-combust? Do you have Ads running? Is your signage everywhere? Does your community see you active and engaged? Are you standing above the noise?? ... Heres some perspective for you:: Local restaurant owner here. Just thought Id share my experience during these uneventful times and hopefully offer some insight to those struggling with their restaurants. I like to believe I run a successful restaurant. Our sales have increased every year for the past 7 years with exception to 1 and possibly this year since inception. I spoke to a friend in marketing and she said get yourself exposed. Big signs, lots of them, social media with lots of hashtags, stuff like that. During the first couple weeks of nearly nonexistent sales, the team and I made signs and constantly updated social media. We realized our Instagram page went from 6 weekly views to over 1600 with as little as a post a day for a week and a paid ad with a budget of $5 a day during the weekend. As of today, our sales have returned to normal and exceeding some days doing take out and delivery only. This is with wait times of close to an hour. Our guests still have nothing but kind and encouraging words for us. Key take away: STICK WITH IT. It will be rough because no one knows youre open but when they do, they can be your best advertisement. Get yourself exposed. This is the best time to bring in new clientele. Dont worry too much about your bottom line. If youre already losing money, why not gain some new customers in the process. Quality. Dont let the pandemic affect your quality. Dont stock up too much inventory and buy as you need. Customer service. I cannot emphasize this enough. Kill them with kindness, greet them by their names, do giveaways or promotions. There you have it!

I am ALWAYS excited when I see new features roll out on social media, but I will be the first to admit, that I often don't implement them due to the amount of time it requires to manage / debug them. That being said, Instagram's newest features for small businesses is something I can really get behind, and I would encourage you to see if you have the features enabled. With millions of small businesses at risk of permanently closing over the next five months, Instagram... is making it easier for small businesses to feature gift cards, online food orders and fundraisers in their profiles or stories. This move is super meaningful because businesses are under so much pressure right now. What better way for customers to engage with brands and help keep them ALIVE! Small businesses are the backbone of local communities and restaurants are the soul of neighborhoods, says Instagram COO Justin Osofsky. They bring people together and build community. We want to do our part in helping them stay open, keep in touch with customers, and be informed on how to navigate this crisis. - I could not agree MORE!

, which promotes supporting businesses who are making a difference in their communities, while pivoting through the challenges they are facing. Meet Cassandra from @woashwellness . I've asked her to answer a few questions, and I am so glad she's decided to participate. . ? We are educating our customers on how to boosttheir immune system naturally by implementing herbs ... into their daily lives. We have also bundled our top three immune boosting herbal blends (Immunity, Me Time, Digest) at a discounted price. Lastly, we just launched a 'STAY HOME' gift set to encourage our community to cozy up with herbal nourishment, or to send as a special personalized gift to someone they care about during this distant time. . ' " " ? We believe if we all take some time to honour our unique needs and open ourselves to rediscovering our innate skills (those special gifts we embody), we will then have the power to collectively lift our community on a global scale. . , ? We are utilizing this opportunity to push our creative boundaries thanks to more time freedom. : Share us with your friend or family Review our shop our products online Stock up on your favourite products Gift someone you miss a personalized gift set! Thanks so much for sharing with us Cassandra! Be sure to support @woashwellness by following their account, liking their posts, and giving their products a try! ' , !

The COVID-19 lockdowns around the world are causing major economic impacts, but one key benefit that we have in modern society, that hasn't been available in pandemics of the past, is the internet, and increased connectivity, which has enabled many businesses to continue operation despite not being able to open their physical stores. If you've decided to close your brick + mortar doors and don't have a plan to keep afloat during this crisis, I just want you to know that... there is a huge demand for online content happening, right, now! In the quest of killing time, seeking information, and calming ourselves, more and more people are turning to online content. Along with doing all our shopping from home. Now is such a great time to build your online following, and put out content thats needed, helpful, and relevant! If you're ready to get ahead of this crisis, and engage your brand online TODAY, then I'd love to offer you a consulting session with me at 25% off - because honestly we can all use the help right now! (https://www.wearecatalyst.ca/marketing-consulting-coaching)

Are you pivoting your business during Covid in an ethical way? We've all heard about "those people" capitalizing on toilet paper, cereal, milk, amongst other things, but what about those feel good stories of individuals making a difference? I want to hear from YOU!... For the next few weeks, I would LOVE to feature entrepreneurs and brands that are making a difference in the marketplace, by either their resourcefulness, partnerships they've created, give-backs to their community, or heroic ways they're keeping their doors open during this time. NOMINATE the business below, and I'll reach out to them, then feature them on my feed, with backlinks to support their business online. Let's all do our part, NOMINATE someone, something or a brand NOW, as I would love to give them the exposure that they deserve. If you're a business looking to participate, message me privately, email [email protected] with a headshot/photo of your product / service, and a write-up on how you're doing during this crisis.

. No one is immune , and realistically we have no idea how long this is going to last. But its not the end! Ive been affected by this crisis, and I am learning new things daily on how to navigate through this, and I just want to share as much as I can! And yes, just like you, there are so many questionsabout tomorrow looks like, but now's not the time to live in FEAR! Don't gi...ve in to that little voice in your head, instead PIVOT! & . For the full blog post, www.wearecatalyst.ca. ' , : $55/hr consulting fees (75% Savings) 3-4 Page Websites starting at just $999 (75% Savings) Done for You Social Media starting at ONLY $599 (65% Savings) .

What a great example of a local brand making an impact! Spreading the Joy, and driving value. Jukebox Print this is such a great idea! Take advantage of FREE custom stickers, only until tomorrow!

Hi Everyone Pivot & Flow: How to help your Business Thrive in a Pandemic is hosting a FACEBOOK LIVE at 1PM today, on 5 Things You Can do to Support Your Business and Customers through this Crisis. Be sure to join the Group and TUNE IN! https://www.facebook.com/groups/254221645606150/

As one of the ONLY medical grade aesthetics studio on the Sunshine Coast, my client is taking it a step further to provide her clients with not only peace of mind, but services that they can trust. Checkout Glo Laser & Skin Bar - they're qualified and are committed to the highest of standards in skincare.

Hand-washing and social distancing is at the top of everyone's mind as we navigate the Covid-19 crisis, but so is continuing to financially thrive. , , , : ... With plenty of people already working remotely, there are a lot of free tools business owners can utilize to connect with their clients and teams. Try to keep opportunities for exposure to the virus to a minimum. Postpone any team meetings or hold them virtually. Everyone is facing this crisis together, so be transparent about what your business is going through. Let your client's know what your plans are, and that you care! Stop the spread of the virus with no handshakes, wash your hands, try not to touch your face, and use hand-sanitizer regularly. In Wuhan, the cosmetics company Lin Qingxuan closed 40% of its stores but the brands 100+ beauty advisors took to digital platforms like WeChat to engage customers virtually and increase online sales.

: , , , The coronavirus is putting remote work to an enormous test, and at a totally unprecedented scale. Is the outbreak a wake-up call to make working from home a more common practice?... At Catalyst, we have been watching developments closely, and while much is uncertain, we are taking steps to assure the health of our team, our clients, and community. As a Digital First company, our services are able to be delivered 100% online . We are making it easier than EVER to connect with us via LIVE chat through our Website, and Video Conferencing via ZOOM. , : Online Coffee Chats until mid-April to early-May, connect with us through ZOOM Increased Communication through our Social Media Channels @wearecatalystmarketing Coaching on digital-first best practices for maintaining positive Q1 results : Let customers know what you're doing to prevent the spread of COVID-19 Increase your social media presence Offer online deals or promos for your services Stock up on sanitizing products and make sure people know where to wash their hands Focus on serving your customers through digital channels Your health & success are very important to us, please let us know if there is anything we can do to support you. , & @.

- ? My client The Blind Carpet Cleaner Ltd. has perfected their Steam Cleaning method to KILL over 99% of all germs and bacteria. Viruses like these cannot survive in high-temp environments, and who doesn't want a SAFE space to self-isolate?... , ' % - .

POSTPONED: Dear colleagues, in the interest of public safety we have decided to postpone these two marketing events and will be moving them to a point in either late April or May where we hope to see a downturn in the Coronavirus outbreak. This is a decision that was consulted through, and as I have a newborn at home, her health is at the top of my mind. I recognize that you may have purchased a ticket to the events, please contact the Chamber for further information. ... If you're on the Sunshine Coast March 17th, be sure to SIGN UP for my two exclusive workshops in partnership with the Gibson's Chamber of Commerce. The 17th is all about Facebook and the 31st is all about Instagram. You'll also walk away with a great little workbook that will help you map out a strategy, zone in on your target market, and teach you all about hashtags! Register NOW for both workshops and receive them at a discounted rate. If you have any questions in the meantime, feel free to DM me, as I love to give away all the hot tips on these platforms.

My client just updated her space and it is JUST GORGEOUS. I mean look at this chandelier, I am in LOVE.

ITS OFFICIAL! Im headed to #socialmediacamp this year in #VictoriaBC after about a 5 year hiatus and I couldnt be more excited! @socialmediacamp was revolutionary for my business when I was first launched solo after my corporate career. I can still remember how prolific Twitter overtook conversations over Instagram and the relevance of connecting with attendees prior to, or the night strategy sessions that were just so much fun!... Times have changed though. Im mom to not 2, or 3, but 4 babies and there wont be any late nights but A TON OF LEARNING moments to be had during the daily sessions. Im most excited to see Jillian Harris @jillian.harris, Danielle Wiebe @danilivinglife and @flytographer founder Nicole Smith @flytographerlife! How about you? Will you be at Social Media Camp this year? Lets CONNECT!

, ' , , ' ! Give your users the option to review some of your stories by pinning them to your profile, through Highlights. :... Highlights covers option to add a custom image or an icon that will represent the topic of the stories that are saved inside; Highlights name option to name the Highlight the same as you do with naming folders. , : Use this new format to tell an ongoing story Make the content of your stories accessible to new followers Educate them about your previous activities posted in the stories Showcase your products or services, in a structured and categorized way Provide library format of useful content that youve already shared , , !

Its getting busy, and were not even Spring yet! With multiple web design and social media projects underway, Ive been so focused on delivering results for my clients that I havent had the chance to post! Hows your 2020 turning out like?... Drop me a question or comment below, as Id love to know about how youre using social media to grow your business.

This is such brilliant in-store marketing and customer service focus! Love the new approach to shopping at SEPHORA because sometimes I just want to be left well alone!

This little tyke wants to wish you a very Happy Valentines Day from our Studio.