Wiltshire Media

I love it when they say that!! Nothing feels better than landing a client some major coverage! . . . #publicrelationsagency #publicrelations #publicrelationslife #publicist #mediarelations #mediacoach #canadianmedia

Who loves content marketing? Me! Me! Me! When we're talking about a minimalist approach to marketing, especially when you're looking to align your marketing and PR efforts (which you absolutely should!), content is key! I have so many great resources launching soon to help you gain clarity on your content strategy. And here's a hint...it's easier than you think!... Do you have a content strategy? Or do you just wing it?? Let me know!

We are currently conducting market research for a new online platform we're developing -- and we need your help!! I'm looking for journalists, editors, freelance writers, publishers, producers, on-air hosts -- or anyone who generates story ideas or interviews sources for publication (print, online, TV, radio, anything!!). It's just a quick 5 minute survey on workflow and the use of tech in the newsroom! And as a thank you for your time, we'll be selecting one person to win a ...$100 USD gift certificate for Etsy (or the equivalent for Etsy Canada). Open to Canadians and Americans. https://www.grafsource.com/for-journalists Your help is greatly appreciated!!

FACT: Women are vastly underrepresented in the media! Accordingly to Informed Opinions, only 31% of sources interviewed for the major Canadian media outlets are women. Who wants to change this statistic?? I sure do! And I'm currently working on some big things to make this happen!

This. So so much! We love Erin Moraghan and Litethriive

I couldn't let #nationalcoffeeday pass without a shoutout to my spirit animal -- the great Lorelai Gilmore. Cheers, friends

If you haven't had a chance to vote, I know a few businesses in the region who would be so appreciative of your support!! Voting is open until September 27! Do you want to know how to show your favourite local business some love during this particular crazy time? Spend 3 mins today and give them your vote https://www.therecord.com/readersc/business/wiltshire-media

I've had the absolute pleasure of being a regular speaker at the Laurier Women Entrepreneurship Centre for the past two cohorts, and am looking forward to meeting the new class of amazing women! If you own a business or looking to start one, this is the program for you!! It's online, open across Canada and it's FREE! Will I be seeing you in the new cohort??

If you don't have the foundational elements of your business set, then embarking on a PR or media campaign won't yield the results you want and sales opportunities will be lost! BEFORE you start pitching to the media, take some time to consider your foundation -- especially your website! Here are 6 ways to ensure that your website is as professional as possible that you should consider prior to reaching out to the media. BONUS TIP Use old blog content to make sure your post...s are up to date! On a scale from 1 to 5, through some in the comments to tell how you're feeling about your business's website!

I had plans. So many lovely plans. Office redecorating plans. Business plans. Client plans. So, so many plans. Do you what was not in my plans? Homeschooling. Online learning. Camping out in a makeshift office/classroom for multiple hours a day. Isolating with two spirited kiddo and a spirited puppy for months on end. Being interrupted every 3.2 minutes by said kiddos and puppy. Turning away clients. None of these were in my plans. But here we are. Office furniture order canc...elled and major mindset shifts happening. I'm bursting with gratitude beyond any words I can type here. This year has been such a pile of suck but has also been the biggest growth opportunity I could ever have imagined -- and am still having a hard time wrapping my head around. Plans change. We adapt. We pivot. And we grow. Holy moly, do we grow. If you're in the throws of this back-to-school madness, my thoughts are with you! Tell me how it's going in the comments!! I really want to know!

This quote really spoke to me today! Not only have I been immersed in elevator pitches, vision statements and value propositions lately for an Accelerator program I've been working through, but this is also something I talk about with my media coaching clients! Short and sweet really is the name of the game when it comes to dealing with the media! . Comment below and tell me about you or your business -- in eight words or less! #challengeaccepted

As a former magazine editor and now media strategist, nothing irks me more than a bad pitch! Here are 5 quick things to ask yourself BEFORE you pitch to an editor! Have you ever been interviewed for a magazine article?

Happy weekend, media bosses!

Want to play a game? How'd you do?? Let me know in the comments! Pro Tip: I hear all the time, "I don't think I could ever get on TV so I don't think PR is for me!" Wrong! Having a media strategy in place is soooooo much more than just a TV spot.

Ever thought about pitching a story idea to an editor or producer in the media? Here are 10 tips to get you started on your own media outreach campaign! Have you ever appeared in the media? Let me know!

As a former magazine editor and now PR pro, nothing irks me more than a bad pitch! Here are 5 quick things to ask yourself BEFORE you pitch to an editor! . What more tips? Download my FREE Small Business Recovery Kit featuring 16 pages of tips and tricks on how to get your business into the media www.wiltshiremedia.ca/recovery-kit

We're so honoured to be a finalist for the Waterloo Region Record Readers' Choice Awards 2020 in two categories! Please vote for us from now until September 27! https://www.therecord.com/readersc/business/wiltshire-media

Today kicks off Black Breastfeeding Week! This topic is so vitally important to discuss -- thank you for bringing it to my attention Chocolate Milk Cafe NY/NJ and Kindestcup! Join Chocolate Milk Cafe on their Instragram @chocolatemilkcafe for their virtual events happening all week! To read more about Black Breastfeeding Week, check out https://www.theholisticparent.ca//breastfeeding-is-black-a

Wiltshire Media has been nominated in TWO categories for the Waterloo Record Readers Choice Awards. Your vote would mean the world to me!! https://www.therecord.com/readersc/business/wiltshire-media

It was an honour being interviewed for Modern Mississauga Media The New Modern feature about my views on the media industry! https://www.modernmississauga.com//the-new-modern-maneuver